The London Book Fair begins this week at the one of the major conference facilities in London.
Running until April 18th at Earls Court, this year's fair is to be attended by a total of 80 independent publishers as part of the 50th anniversary of the Independent Publishers Guild (IPG) formation.
The guild has created a 230 square metre stand for its members and has opted for a special and unique 'speed dating' approach to help publishers network with key retailers and wholesalers.
Over the course of the three day event, members will meet with representatives from Amazon, the Book Depository, Gardners, Kobo and Waterstones. Each member will have just 15 minutes to pitch their books to prospective buyers and hopefully make fruitful deals that could lead to long-term success.
IPG's executive director Bridget Shine said: "We are delighted to be hosting so many companies at what will be another very busy and productive LBF. Both the IPG and our members across independent publishing are in great shape as we enter our next half-century."
Other events organised by the IPG include a workshop giving advice and support to visitors on how to set up a publishing house and become an independent publisher.
Meanwhile, the London Book fair is set to showcase the latest novel of Herman Wouk – who has managed to sell his book to publishers at the age of 96. The Lawgiver focuses on a group of movie makers producing a film about the life of Moses.
The author won a Pulitzer Prize in 1951 for his novel The Caine Mutiny about life aboard a Second World War navel boat. It was later made into a film starring Hollywood star Humphrey Bogart.